Fashion is a conceptual term though it covers
almost all aspects of our daily life. In the current period, fashion
has become an industry and in almost every field of life rather it is
textile, wearable for sexes, ceramics, households, construction or
dines, fashion is everywhere around us. According to a very brief
definition, “Fashion is an extension of self and expression of
individuality”.
Dress is very important facet of our personality and fashion in our
dress and clothes have taken its step towards international market.
Fashion is not a new thing actually, it exists from the origin of
civilization but now in the recent time it has enhanced its functioning
circle.
With the foundation of Pakistan, fashion industry started working and
the big advantage Pakistani fashion industry Pakistan has gained is
that it has the glimpse of various civilizations in it. The remarkable
change in Fashion Industry in Pakistan started with the beginning of
21st century when the young designers tried to give a new direction to
fashion in Pakistan.
The designers of mid 1990’s were the trendsetters in fashion industry
and they give a new shape to the multi-civilized culture of Pakistan.
There came a big change in fashion industry especially during the last
two decades and now textile fashion has taken a form of strapping
business.
The credit goes to the fashion institutes in Pakistan especially
‘Pakistan Institute of Fashion Design’ that have produced a number of
flourished names in the fashion industry like Maria B, Hassan Shehryar
Yasin, Deepak Parwani, Maheen Khan, Nomi Ansari and many more.
All young designers are trying to bring industry a step ahead where they can proudly represent Pakistan on international level.
Pakistani designers are known in international markets now and many
international shows feel proud to invite Pakistani designer, this not
only improves the content of their runway, but also projects the soft
image of the country as a talented young generation.
The Fashion Industry of Pakistan is an important industry as it has a
high impact on the economy of the country. The fashion designers of
Pakistan have not only made their name within the country, but also
across the borders. Every year new designers come up with their stunning
collection to keep the eyes of the people open wide. The fashion
designers not only concentrate on traditional wear, but also come up
with the Eastern and Western types of dresses, with their amazing,
unparallel collection. All of them have their collection for men and
women alike. Every designer has its unique collection and brings forth
something different from the others.
There is no limit to the fashion designers in Pakistan. Every year, we
see new names coming up. More and more people are choosing the fashion
industry to make their future bright. Presently, the Fashion Industry of
Pakistan comprises of three fashion councils. They are the Pakistan
Fashion Design Council(PFDC), Fashion Pakistan, and the Pakistan Fashion
Council each of these have specific chairmen and keep organizing
fashion weeks to display the latest designs of the designers, to make
them go popular all over the World. Every designer chooses one council
to be under, for instance, you would find the heavy weights in the PFDC
being Kamiar Rokni, Khaadi, HSY, Karma, Nickie Nina, Ammar Belal etc.
All of these are famous designers. Sana Safinaz , Maheen Khan, Deepak
Perwani , Sonya Batla , Rizwan Baig are those found in FP, or the
Fashion Pakistan, whereas Amir Adnan displays his designs under the
Pakistan Fashion Council.
Pakistani Fashion industry striving to make identification of Pakistani Culture on International Fashion Ramps.
The culture of Pakistan has always been the focal point for all fashion
designers in the Pakistani Fashion Industry. Whether it is dress or
accessories, Fashion Industry in Pakistan has always kept the aspect of
pertaining to our traditional roots and heritage that are actually the
main identity of Pakistan.
The main focus of the Pakistani Fashion Industry nowadays is the
fusion of South Asian and Central Asian fashion styles along with the
delicacy of Eastern touch. We all have seen the flowing frocks to rule
the fashion trends from 2011, as many cultural practices have been
inherited from Mughals and adopted by the Pakistani Fashion Industry for
both summer and fall fashion trends. It is undoubtedly the hard work
and efforts of Pakistani fashion designers and the whole Pakistani
Fashion Industry to introduce the pure Eastern culture throughout the
world. Through the exclusive creations and attractive presentation of
Pakistani Fashion Industry, the fashion trends and culture of Pakistan
gained appreciation and positive reception from many fashion events
around the Globe.
In a broader view and unbiased analysis, the Pakistani Fashion Industry
has certainly played a very constructive and optimistic role in building
the fashion sense and fashion trends amongst all the age groups.
Pakistani culture and traditions always have a huge impact on Pakistani
Fashion Industry and the collections of famous Pakistani fashion
designers, however, our designers, and experts have also tried to be
unique and exclusive to use their imagination to design the unmatchable
products, dresses and accessories.
The creations and collection line-ups of Pakistani Fashion Industry,
that are purely culture oriented, received warm acclamation and
gratitude from the fashion ramps from all over the world especially the
Western countries. The basic intention behind promoting Pakistani
culture and Pakistani fashion trends through products and dresses is to
mark our individuality in the fashion industry worldwide, tied along
with our tradition and style.
Whether it is trendy shalwar kameez or choori daar pajama, Pakistani
Fashion Industry has always marked its elegance with classy outfits.
Moreover, Fashion Industry of Pakistan is doing an outstanding job as
far as bridal creations are concerned. The bridal dresses, lehnga,
sharara and gharara have received a new charm and spectacular grace by
amazing color blends and distinguished embellishments from many famous
Pakistani fashion designers.
As the other fields in Pakistan, including entertainment, medicine and
information technology, are building their own identification all over
the World, our Pakistani Fashion Industry is also going higher with the
dedication of Pakistani fashion designers to mark their importance in
the World of Fashion.
